Cookie policy

We use cookies and similar technologies across our websites to improve their performance and enhance your user experience. This policy explains how we do that.

What are cookies?

Cookies are small text files which a website may put on your computer or mobile device when you visit a site or page. The cookie will help the website, or another website, to recognise your device the next time you visit. Web beacons or other similar files can also do the same thing. We use the term “cookies” in this policy to refer to all files that collect information in this way.

Cookies serve many functions. For example, they can help us to remember your username and preferences, analyse how well our website is performing, or even allow us to recommend content we believe will be most relevant to you.

Certain cookies may record personal information – for example, if you click “Remember me” when logging in, a cookie will store your username. Most cookies won’t collect information that identifies you personally, and will instead allow us to collect more general information such as how users arrive at and use our websites.

Types of Cookies and how they are set

There are two types of cookies:

Session Cookies – Stored temporarily in your computer’s memory while you are visiting a website and are deleted when you close your browser.

Persistent Cookies – Stored for a set period on your computer and used to determine whether there has been any contact between us and your computer in the past.

There are two ways cookies can be set on our websites:

1st Party Cookies – cookies that are set by the website domain (or belonging to a subdomain) of the website.

3rd Party Cookies – cookies that are set by another website domain. (e.g. by one of our main technology partners or by an external web services)

What sort of cookies does Simply Electricals use?

Strictly Necessary Cookies – These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information

Performance Cookies – These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.

Functional Cookies – These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages.

Targeting Cookies – These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not directly store personal information, but are based on uniquely identifying your browser and internet device.

Social Media Cookies – These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit.

Does anyone else use cookies on the Simply Electricals websites?

Advertisers sometimes use their own cookies to provide you with targeted advertising. For example, advertisers may use a visitor profile they have built on sites that you have previously visited to present you with more relevant advertisements during your visit to an Simply Electricals website. We believe that it is useful to our users to see advertisements that are more relevant to their interests. If you are based in the European Union and would like to learn more about how advertisers use these types of cookies or to choose not to receive them, please visit www.youronlinechoices.eu. If you are based in the United States and would like to learn more, please visit www.aboutads.info/choices.

We also use or allow third parties to serve cookies that fall into the four categories above. For example, like many companies, we use Google Analytics to help us monitor our website traffic. We may also use third party cookies to help us with market research, revenue tracking, improving site functionality and monitoring compliance with our terms and conditions and copyright policy.

If you click on a hyperlink from an Simply Electricals website to any third party websites (e.g. if you ‘share’ content from Simply Electricals websites with friends or colleagues through social networks), you may be sent cookies from these third party websites. Third party websites have their own privacy and cookie policies which Simply Electricals cannot control. Please check the third-party websites for more information about their cookies and how to manage them.